Episode 12: Insights from Joe Bizello on Entrepreneurship and Leadership

Unveiling the Entrepreneurial Journey with Joe Bizello

Welcome to another insightful episode of the “Grow Your Damn Business” podcast. In this edition, we had the pleasure of engaging with Joe Bizello, a seasoned entrepreneur from Scottsdale, Arizona, and co-founder of Mentum. The podcast delves deep into the crucial aspects of business growth, leadership, and the importance of learning from both personal and professional experiences.

Episode Highlights

[0:00] Intro

[1:21] Childhood inspiration and personal motivation

[7:26] Importance of reading, observing others, and framing experiences properly

[16:37] What got Joe into writing books

[18:49] Meeting Tom and founding mentumm

[21:48] Helping small companies develop their employees

[24:00] Interviewing people who have been on Shark Tank

[29:12] The importance of leadership acumen in business success

[33:09] What’s next for Joe or mentumm

[35:57] Rapid-fire questions

[37:36] Where to connect and learn more about Joe

[37:57] Outro

The Genesis of an Entrepreneur: A Tribute to Resilience
Joe’s journey into entrepreneurship was deeply influenced by his father’s life, a self-made man who faced numerous setbacks yet continually reinvented himself. Witnessing these struggles, Joe was determined not to walk the path of uncertainty laid out by corporate America. Instead, he embarked on a journey of self-employment, selling insurance at the tender age of 18, eventually leading to a successful career in sales and leadership.

Falling Forward: The Art of Transforming Failures into Success
A significant theme of the podcast is the concept of ‘falling forward.’ Joe emphasizes the importance of learning not just from personal experiences but significantly from those of others. He stresses the value of mentors, observation, and framing experiences positively to avoid repeating mistakes. This philosophy led Joe through various highs and lows, including overcoming a substantial financial setback due to a mentor’s criminal activities.

The CAP Equation: A Blueprint for Sales Mastery
Joe shares insights from his book, “The CAP Equation,” which outlines the competencies, attitudes, and pipeline practices essential for sales success. This framework provides a roadmap for salespeople to excel by focusing on their skills, mindset, and customer engagement strategies.

Mentum: Bridging the Leadership Gap in Small Businesses
Discussing the inception of Mentum, Joe highlights the growing need for personal coaching in small and medium-sized businesses. Mentum addresses this by offering executive coaching to middle-level employees, helping companies retain talent and enhance execution capabilities. The platform’s success is a testament to the value of targeted, personal development in the business world.

Life Lessons and Future Aspirations
Joe’s entrepreneurial journey is rich with lessons on adaptability, continuous learning, and the importance of surrounding oneself with the right influences. As for the future, Joe is focused on scaling Mentum while nurturing his passion for writing. He envisions creating more concise, impactful books to match modern attention spans and continue contributing valuable insights to the entrepreneurial community.

Joe Bizello’s story is a powerful narrative of resilience, growth, and the relentless pursuit of improvement. His experiences, strategies, and the innovative solutions provided by Mentum offer valuable lessons for any business owner looking to ‘grow their damn business.’ Whether you’re an aspiring entrepreneur or an established business leader, there’s a wealth of wisdom to be gleaned from this episode.

Remember, in the world of entrepreneurship, you’re never alone. Embrace the journey, learn from those around you, and as Joe would say, keep ‘falling forward’ toward your vision of success.

Connect with Joe

Website: https://mentumm.com/

LinkedIn: https://www.linkedin.com/in/joebuzzello

Thank you for tuning in to the Grow Your Damn Business podcast. For more insights and resources, subscribe to our channel and join us next week for more stories of entrepreneurial success and determination.

5 Fast Questions

Los Angeles Dodgers

Fried Chicken

British Virgin Islands

Godfather 1, Goodfellows, Suits

"As an entrepreneur, you have to have a pretty good sense of humor"





Listen or Subscribe

Meet our Host

Scott has an entrepreneurial spirit that’s been burning since his teenage years. Back then, he was mowing lawns, managing paper routes, and selling greeting cards door to door – always finding different ways to put some cash in his pocket! After graduating college, Scott had a successful career in sales and operations leadership, but his desire to be a business owner was never far from his heart. Seven years ago, he and his wife, Jenn, took the plunge and started their own business. Like many others, they spent all their time on the struggle bus – dealing with cash flow, payroll, and questioning whether their doors could even stay open. Ultimately, they persevered and learned some incredibly valuable lessons along the way.

Now, Scott is dedicated to helping others avoid the pitfalls he faced, fulfilling his purpose as a coach, and helping owners and teams achieve their dreams. When he’s not guiding businesses toward success, Scott can be found hitting the gym, on the golf course, or racking up miles on his Peloton.

As an EOS Implementer, Scott is passionate about helping business owners build a solid foundation and clear vision, empowering them to achieve growth, balance, and financial freedom – all while enjoying the ride.

Scott Goodrich